Marketing research by Carl D. McDaniel
BusinessWhat Marketing research by Carl D. McDaniel is worth on the used-book market.
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Item details
- UPC / EAN
- 9781118112717
- Brand
- Carl D. McDaniel
- Author
- Carl D. McDaniel
- Published
- 2001
- Publisher
- Wiley
- Pages
- 636
- ISBN
- 9781118112717
- Editions
- 9
Marketing research resale value
Marketing research by Carl D. McDaniel (2001). Across 9 editions. Used-book value depends heavily on edition (first printing vs. reprint), condition, dust jacket, and whether it's signed. First editions and out-of-print titles command the biggest premiums.
What drives the price
First editions/first printings, intact dust jackets, signatures, and unmarked pages are the top value drivers. Book-club editions and later reprints are worth far less.
Häufige Fragen
- Is the 9th edition of McDaniel's Marketing Research still relevant?
- Yes, this 2001 edition provides foundational knowledge in marketing research, making it a solid academic asset.
- What is the ISBN for this textbook?
- The ISBN for this specific edition is 9781118112717.
- How many pages are in this Wiley publication?
- This book contains 636 pages of marketing research material.