What is the starting resale value for this Pikachu Promo?

The ungraded version of the Pikachu [General Mills 2017] #SM04 is currently valued around $21.

How much is a PSA 10 version worth?

A PSA 10 graded copy of this Pokémon Promo can sell for approximately $2560.

Is the ungraded condition worth buying?

While ungraded starts at $21, investing in a graded copy, such as a Grade 9 at $107, can offer better long-term value.

Pikachu [General Mills 2017] #SM04 — Pokémon Promo Card Value

Name: Pikachu [General Mills 2017] #SM04 — Pokémon Promo Card Value
Brand: Pokémon

Pokémon Promo

What the Pikachu [General Mills 2017] #SM04 card from Pokémon Promo is worth — ungraded and graded (PSA 10).

Pikachu [General Mills 2017] #SM04 value — Ungraded $21 · Grade 9 $107 · PSA 10 $2,560. Prices updated July 2026.

Set · Pokémon PromoGame · Pokémon

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Value by grade

$21

Ungraded

5.1×

$107

Grade 9

121.9×

$2,560

PSA 10

Real sold prices per grade — the PSA 10 premium on this card is 121.9× raw.

Complete-in-box price history

Monthly CIB value, based on sold comps.

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Which version do you have?

If your goal is simply to own Pikachu #SM04, buy the Standard version for $14. The General Mills 2017 version at $21 offers a premium collectible appeal, likely due to unique packaging or a limited edition run. Casual collectors wanting the basic item should save money with the Standard. Serious collectors seeking the superior packaging or edition should pay the extra for the General Mills 2017.

VersionUsedNewBuy

General Mills 2017— this pagePikachu [General Mills 2017] #SM04 — Pokémon Promo Card Value$21.25$2,560eBay ↗

StandardPikachu #SM04 — Pokémon Promo Card Value$14.04$430eBay ↗

JunkPal AI· resale insightanalyzing sold comps…

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Price data verified against · 1

PriceCharting — Pikachu [General Mills 2017] #SM04 (Pokémon Promo)$21.25

Item details

Brand: Pokémon
Set: Pokémon Promo
Game: Pokémon

Pikachu [General Mills 2017] #SM04 (Pokémon Promo) card value

An ungraded Pikachu [General Mills 2017] #SM04 from Pokémon Promo averages around $21. A Grade 9 copy runs about $107, and a PSA 10 gem-mint commands $2560.

What drives the price

Centering, corners, edges, and surface decide a card's grade — and the grade decides the price. The jump from raw to PSA 10 can be 5–20×, so condition is everything. Holos, first editions, and shadowless prints carry the biggest premiums.

Price guide

Sold values by grade vs. what sellers ask today

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Condition	Value	Based on
Ungraded	$21	eBay sold comps
Grade 9	$107	eBay sold comps
PSA 10	$2,560	eBay sold comps

Frequently asked questions

What is the starting resale value for this Pikachu Promo?: The ungraded version of the Pikachu [General Mills 2017] #SM04 is currently valued around $21.
How much is a PSA 10 version worth?: A PSA 10 graded copy of this Pokémon Promo can sell for approximately $2560.
Is the ungraded condition worth buying?: While ungraded starts at $21, investing in a graded copy, such as a Grade 9 at $107, can offer better long-term value.