Marketing management

Marketing management by David L. Loudon

Business

What Marketing management by David L. Loudon is worth on the used-book market.

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Item details

UPC / EAN
9781135184483
Brand
David L. Loudon
Author
David L. Loudon
Published
2005
Publisher
Best Business Books, an imprint of The Haworth Press
Pages
392
ISBN
9781135184483
Editions
8

Marketing management resale value

Marketing management by David L. Loudon (2005). Across 8 editions. Used-book value depends heavily on edition (first printing vs. reprint), condition, dust jacket, and whether it's signed. First editions and out-of-print titles command the biggest premiums.

What drives the price

First editions/first printings, intact dust jackets, signatures, and unmarked pages are the top value drivers. Book-club editions and later reprints are worth far less.

Frequently asked questions

Is this 2005 edition still relevant for modern marketing?
As a foundational text, it provides core principles from 2005, making it a solid resource for understanding marketing management concepts.
What is the ISBN for this specific edition?
The ISBN for this 8th edition is 9781135184483.
Who published this book?
This book was published by Best Business Books, an imprint of The Haworth Press.