Marketing Communications Management by Paul Copley
BusinessWhat Marketing Communications Management by Paul Copley is worth on the used-book market.
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Item details
- UPC / EAN
- 9780080473376
- Brand
- Paul Copley
- Author
- Paul Copley
- Published
- 2004
- Publisher
- Taylor & Francis Group
- Pages
- 480
- ISBN
- 9780080473376
- Editions
- 12
Marketing Communications Management resale value
Marketing Communications Management by Paul Copley (2004). Across 12 editions. Used-book value depends heavily on edition (first printing vs. reprint), condition, dust jacket, and whether it's signed. First editions and out-of-print titles command the biggest premiums.
What drives the price
First editions/first printings, intact dust jackets, signatures, and unmarked pages are the top value drivers. Book-club editions and later reprints are worth far less.
Frequently asked questions
- Is this 2004 edition still relevant for modern marketing studies?
- As a foundational text, it remains valuable for understanding core principles, though newer editions may cover current trends.
- What is the ISBN for this specific textbook?
- The ISBN for Marketing Communications Management by Paul Copley is 9780080473376.
- How many pages are in this textbook?
- This edition contains 480 pages of business content.