Global marketing management by Masaaki Kotabe
BusinessWhat Global marketing management by Masaaki Kotabe is worth on the used-book market.
Used
—
New / Sealed
—
Live on eBay now
Live on eBay right now
JunkPal AI· resale insightanalyzing sold comps…
▍
Price data verified against · 1
Item details
- UPC / EAN
- 0470574097
- Brand
- Masaaki Kotabe
- Author
- Masaaki Kotabe
- Published
- 1998
- Publisher
- Wiley & Sons, Incorporated, John
- Pages
- 711
- ISBN
- 0470574097
- Editions
- 18
Global marketing management resale value
Global marketing management by Masaaki Kotabe (1998). Across 18 editions. Used-book value depends heavily on edition (first printing vs. reprint), condition, dust jacket, and whether it's signed. First editions and out-of-print titles command the biggest premiums.
What drives the price
First editions/first printings, intact dust jackets, signatures, and unmarked pages are the top value drivers. Book-club editions and later reprints are worth far less.
Frequently asked questions
- Is this 1998 edition still relevant for modern marketing studies?
- While published in 1998, it remains a comprehensive academic text with 711 pages covering global management principles.
- What is the ISBN for this specific edition?
- The ISBN listed for this book is 0470574097.
- How many pages does this textbook contain?
- This edition of Global Marketing Management contains 711 pages.