Cybermarketing

Cybermarketing by Pauline Bickerton

Business

What Cybermarketing by Pauline Bickerton is worth on the used-book market.

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Item details

UPC / EAN
9781136412226
Brand
Pauline Bickerton
Author
Pauline Bickerton
Published
1996
Publisher
Routledge
Pages
355
ISBN
9781136412226
Editions
10

Cybermarketing resale value

Cybermarketing by Pauline Bickerton (1996). Across 10 editions. Used-book value depends heavily on edition (first printing vs. reprint), condition, dust jacket, and whether it's signed. First editions and out-of-print titles command the biggest premiums.

What drives the price

First editions/first printings, intact dust jackets, signatures, and unmarked pages are the top value drivers. Book-club editions and later reprints are worth far less.

Frequently asked questions

Is this 1996 edition still relevant for modern marketing studies?
As a historical text, it offers valuable insight into the foundational concepts of cybermarketing from the mid-90s.
What is the ISBN for this specific edition?
The ISBN for this edition is 9781136412226.
How many editions of this book are available?
This title is available in 10 editions.